About Us | Sarvodaya Group

Who We Are

Building Markets, Brands & Global Partnerships

Founded in 1988 by Shri Surinder Khanna, Sarvodaya Group is a diversified business enterprise with over 35 years of experience across global trade, sourcing, distribution, market development, imports, exports, and strategic investments. With revenues exceeding ₹900 crore and an extensive network across India and international markets, the Group partners with global brands, manufacturers, distributors, and enterprises to build scalable and sustainable business opportunities.

Over the past three decades, the Group has built a reputation for trust, adaptability, and execution excellence. Through changing market landscapes and technological transformations, Sarvodaya Group has consistently identified new opportunities while strengthening long-term relationships.

Today, the Group operates with a strong national and international outlook, leveraging its experience, network, and market expertise to create sustainable growth across multiple business verticals.

We collaborate with leading national and international brands, manufacturers, OEM partners, and technology companies to create scalable business opportunities across markets. With strong expertise in sourcing, distribution, market development, and supply chain management, the Group acts as a trusted business partner.

Through its global network and industry relationships, Sarvodaya Group continues to build strategic partnerships that drive innovation, efficiency, and long-term value creation.

Our Legacy

Three Decades of Industry Transitions

From the pager era to mobile phones, consumer technology, global sourcing, and modern distribution ecosystems.

1988 — The Beginning

Foundation of Sarvodaya Group by Shri Surinder Khanna.

Early 1990s

Expansion into electronics imports and trading.

1995–2000

Participation in India's telecom revolution through pagers, cordless phones, and mobile devices.

2004

Expansion into international sourcing and global trade.

2008–2015

Development and distribution of OEM consumer technology brands.

2017 – Till Now

Diversified operations across distribution, sourcing, imports, exports, and strategic partnerships.

Founder's Message

A Philosophy Built on Trust

"Since our inception, Sarvodaya Group has been guided by a simple philosophy — build lasting relationships through trust, integrity, and commitment.

What began as a trading venture more than three decades ago has evolved into a diversified business group with strong capabilities across trade, sourcing, distribution, and international business.

Our growth journey has been driven by adaptability, entrepreneurial thinking, and a relentless focus on creating value for our partners and stakeholders.

Our success has never been measured solely by revenue, but by the trust we have earned from partners, customers, and stakeholders over the last three decades."

Surinder Khanna

Founder — Sarvodaya Group

Vision

To Build a Globally Respected Business Group

To build a globally respected business group creating long-term value through trade, technology, distribution, innovation, and strategic partnerships.

Mission

Sustainable Growth Across Industries

To create sustainable growth across multiple industries by combining market expertise, strong relationships, operational excellence, and entrepreneurial vision.

Core Values

What Guides Us

Integrity

Building trust through transparency and ethical business practices.

Excellence

Delivering consistent quality and operational efficiency.

Partnership

Creating long-term relationships based on mutual success.

Commitment

Remaining focused on sustainable growth and value creation.

Innovation

Continuously adapting to changing markets and opportunities.

35 Years of Trust, Adaptability & Execution Excellence